Shah Rukh Khan Called Aamir Khan’s Film Promotion A ‘Chichorapan’ Act (Photo Credit – Instagram)

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Aamir Khan and Shah Rukh Khan haven’t been the best of friends in Bollywood. The two Khans have had a bitter-sweet relationship over the years, which has gradually lessened over time. While the two have not spoken publicly against each other, there was a time back in 2009 when they did use some words against each other.

It was a period when Aamir Khan was gearing up for the release of his movie, 3 Idiots (2009). The Dangal actor had adopted a unique style of promoting his movie, which was by touring the country garbed as a normal tourist and meeting random people. At the same time, Shah Rukh Khan was busy promoting his movie, My Name Is Khan. However, when King Khan was asked about Aamir’s style of marketing a movie, he said that it’s a kind of ‘Chichorapan’ to do so.

“Sorry to use this word, but thoda Chichorapan lagta hai. I don’t think so, ki ek level pe aake filmakers, will do Chichocrapan. (I don’t think filmmakers reaching a particular level will stoop down to this flippancy,” SRK said during a promotion event of his move, My Name Is Khan.

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