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Bollywood films usually don’t have their premieres in the overseas market, and very few have gone through this practice. Ranbir Kapoor’s Animal was the last Bollywood film to have its premieres, and now Sikandar has joined the list. For Salman Khan, it is his second film to have premiere shows at the North American box office after Tiger 3. Unlike Tiger 3, the magnum opus posted low numbers. Keep reading for a detailed report!
Salman enjoys a good fan base in the overseas market, with North America (USA and Canada) being one of his strong territories. His Tiger 3 performed well there, posting a strong number in premiere shows. However, one must consider that Tiger 3 had several other things that worked in favor, like the brand value of the Tiger series, the Spy Universe factor, and the brand of YRF.
North American premieres of Sikandar
Sikandar, being a standalone film, had comparatively much lower buzz. Also, the film failed to create any excitement through its promotional assets. Still, the face value of Salman Khan got some numbers on the board. It is learned that the magnum opus earned a fair total of $305,344 at the North American box office through premieres.
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