Madharaasi North America Box Office: Break-Even & Recovery (Photo Credit – Instagram)

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Sivakarthikeyan’s Madharaasi failed to build the required buzz around its release, but it has managed itself well so far. After the grand success of Amaran, expectations from Siva’s latest release were sky high. Unfortunately, the dull promotional assets failed to increase the hype, resulting in an underwhelming premiere collection at the North American box office. But afterward, the film displayed good hold. Keep reading for a detailed report!

The latest Kollywood action thriller is reportedly the actor’s most expensive film, and everyone expected it to register a bumper start. On the contrary, it earned a much lower collection than Amaran in premieres. For those who don’t know, the action thriller earned only $92K through premieres in North America (USA and Canada).

Madharaasi crosses $300K at the North American box office in 2 days!

After such numbers from premieres, Madharaasi maintained stability and earned $100K on day 1, pushing the overall opening to $192K. On day 2, the film displayed a healthy jump and scored over $135K. As per the official update from Prathyangira Cinemas (distributor in North America), the biggie amassed $330K in 2 days.

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