Limitless Preview

Star cast: Bradley Cooper, Robert De Niro and Abbie Cornish.

Plot: Out-of-work writer Eddie Morra’s (Cooper) rejection by girlfriend Lindy (Abbie Cornish) confirms his belief that he has zero future. That all vanishes the day an old friend introduces Eddie to NZT, a designer pharmaceutical that makes him more focused and confident than before. Now on an NZT-fuelled odyssey, everything Eddie’s read, heard or seen is instantly organized and available to him. As the former nobody rises to the top of the financial world, he draws the attention of business mogul Carl Van Loon (De Niro), who sees this enhanced version of Eddie as the tool to make billions.

But soon the brutal side effects of the magic drug jeopardize Eddie’s meteoric ascent. With a dwindling stash and hit men who will eliminate him to get the NZT, Eddie must stay wired long enough to elude capture and fulfill his destiny. If he can’t, he will become just another victim who thought he’d found invincibility in a pill bottle.

Promotion of Limitless: The promotion of Limitless has been low-key.

Limitless releases in India on 29^th April, 2011.