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Michael B Jordan is among the most popular Hollywood celebrities. Throughout his illustrious acting career, the actor has been a part of several award-winning films and has even done some TV shows. Apart from this, the actor also once ventured into the business industry with his rum brand but soon fell into controversy over its name. Scroll down to read what happened.
Jordan has been in showbiz for over two decades now as he started off as a child actor. Throughout his career, the actor has explored various genres and has been a part of different film franchises, including Black Panther.
Back in 2021, like many other stars, Michael B Jordan began his rum brand and named it J’Ouvert. However, he soon attracted controversies as the name of his brand upset a Caribbean community. As per The Hollywood Reporter, some people of Caribbean descent accused Jordan of cultural appropriation. The reason behind the same was that J’Ouvert had a historical significance to the Caribbean diaspora, and the actor was not Caribbean. Moreover, the meaning of the term, which marked the commencement of the festival of Trinidad and Tobago, which partly honours emancipation from slavery, raised many eyebrows.
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