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Universal Pictures is facing trouble with Gabby’s Dollhouse: The Movie, even as it continues to pull in some numbers. The film added $1.6 million in its fourth weekend despite losing 514 theatres, though it still remains on more than 2,500 screens across North America. The per-theatre average fell to its lowest since release, standing at about $650.
Gabby’s Dollhouse: The Movie Box Office Performance
The musical fantasy comedy is based on the Netflix series and features Kristen Wiig along with Gloria Estefan. Critics have embraced the film with an 84% rating on Rotten Tomatoes Tomatometer, and audiences pushed the score even higher to nearly 94% but strong reviews have not translated into strong ticket sales. Its worldwide total sits at $58.1 million after a month in theatres, per Box Office Mojo.
The performance has been steady both domestically and internationally, proving its appeal among families. However, from the start, the PG-13 rating limited its reach as the film caters to a niche group that has shown support, but not on the scale required to make a significant impact on the box office.
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