Coolie North America Box Office: Fails To Achieve Breakeven (Photo Credit – Instagram)
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Rajinikanth’s Coolie has underperformed big time at the North American box office (USA and Canada). Backed by solid pre-sales, it did manage to register the biggest Kollywood opening of all time, but with mixed word-of-mouth coming into play, it lost its steam much earlier than expected. However, all thanks to an extraordinary start, it ended up being the highest-grossing Tamil film in the territory. Keep reading for a detailed report!
The combination of Rajinikanth and Lokesh Kanagaraj attracted massive footfalls in the advance booking stage. It received tremendous support from the Telugu diaspora in the USA. As a result, created an all-time record by earning $3.04 million through premieres alone. Overall, it posted a mind-blowing $3.95 million on day 1 (including premieres), registering the biggest opening for a Tamil film.
How much did Coolie earn at the North American box office?
After a fantastic start, Coolie was expected to do historic business and become Kollywood’s first $7 million grosser at the North American box office. However, it witnessed a shocking downfall right after the opening day. As per the recent update by Prathyangira Cinemas (North American distributor), the magnum opus has earned $6.95 million (61.36 crores).
Considering the huge potential, the distribution rights for the North American territory were sold at a high price, and Coolie’s breakeven target was set at $7.5 million. Against this target, the film is heading towards a lifetime collection of below $7 million, thus emerging as a failure for the distributor. The result is shocking as it earned almost $4 million on the opening day.
Coolie becomes Kollywood’s top grosser in North America!
Despite being a failure, the Rajinikanth starrer has become Kollywood’s highest-grossing film at the North American box office. It surpassed Jailer ($6.83million) to grab the throne.
Take a look at the top Kollywood grossers in North America:
