Advertisement
After all the drama, Rajkummar Rao and Wamiqa Gabbi’s Bhool Chuk Maaf has finally arrived on the big screen. Initially, the film had decent buzz, but it went downhill due to the controversy. Since the Bombay High Court instructed the makers that they can’t skip theatrical release at the eleventh hour, the family entertainer is now out in theatres. But are things looking good from the box office perspective? Let’s discuss it below in the day 1 prediction report!
Suffers due to the controversy over OTT release
Honestly speaking, this Bollywood sci-fi romantic comedy had built a decent hype after the trailer opened to mostly favorable reactions from the viewers. However, in the aftermath of the Pahalgam terror attack, the makers decided to cancel the theatrical release and opt for direct OTT release. This gave rise to a drama between Maddock Films and PVR INOX. Also, a perception was created that the makers were skipping the theatrical release due to poor response in pre-sales. This affected the film negatively to an extent.
Low buzz on the ground
Bhool Chuk Maaf isn’t in a good situation at present. There isn’t much awareness surrounding the film, and the overall buzz is generally low. There’s a lack of interest among the audience, which could be seen through underwhelming advance booking trends. So, it entirely depends on word-of-mouth to attract footfall.
Advertisement
