Who knew love could be so profitable? Girish A.D.’s rom-com Premalu, made on a modest budget of 9 crores, has blossomed into a full-blown box office success story, raking in over 100 crores worldwide. Released in February, the film continues to charm audiences in theatres and has everyone buzzing for its online release.
The magic lies in its relatability. Premalu follows Sachin (Naslen K Gafoor), a man navigating the treacherous waters of love, only to find himself caught between two flames. This hilarious twist on the classic romantic triangle keeps audiences entertained, judging by its impressive box office numbers.
The film’s success is a testament to its universal appeal. The story of Sachin, a man caught between two loves (played by the delightful Naslen K Gafoor and Mamitha Baiju), resonates with viewers seeking lighthearted entertainment. The blend of romance and humour keeps audiences engaged, while the supporting cast, including Mathew Thomas and Shyam Mohan, adds depth and comic relief.
Within India, the film has garnered a strong 70.57 crore net, with Malayalam leading the charge at 56.14 crores. But Premalu transcended language barriers, surprising audiences with an 11.39 crore collection in Telugu and a decent 3.04 crore in Tamil.
Premalu’s global collections & net profit
Premalu isn’t just a domestic success story. The film has found a strong audience overseas, contributing a significant 42 crore to its impressive total, pushing its worldwide total to a staggering 124.65 crore.
Even more impressive is the film’s staggering return on investment. Premalu has raked in a net profit of a whopping 61.57 crore. That translates to a phenomenal ROI of 684.11%, a testament to the film’s financial success.
Premalu to slow down after its OTT release
The anticipation for the online release, rumoured to be on Disney+ Hotstar on March 29th, is palpable. Those who haven’t been swept up in the theatrical run are eager to join the party, while fans are ready to revisit Sachin’s comical quest for love from the comfort of their homes.
Premalu is a testament to the power of a well-crafted script, strong performances, and a director’s vision. It’s a reminder that audiences crave heartwarming stories that can make them laugh, and filmmakers don’t need a blockbuster budget to achieve that. Here’s to Premalu – a love story that has captured hearts and box office records!
Note: Box office numbers are based on estimates and various sources. Numbers have not been independently verified by Koimoi.
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