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Actor Rajkummar Rao, who has delivered some path-breaking performances since his Bollywood debut, says content is the new entertainment – whether it is through the web, films or audio — and that he is glad to be part of such a welcome change.
The actor, who was present at the launch of Audible.in, a dedicated service for Indians by Audible, the world’s leading seller and producer of downloadable audio books and other spoken-word content, told IANS: “I think content is the new entertainment. People want to experience something new, be it on-screen or audio. The definition of entertainment is definitely changing and I’m glad that I get to be a part and contribute to this welcome change.”
Rajkummar, along with actresses Radhika Apte and Kalki Koechlin have come together for the first time to narrate the audible adaptation of Hussain Zaidi’s novel, Mafia Queens of Mumbai.
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Asked how important is it for such stories to be told, he said, “I think it’s extremely important because till date we only know about the men in mafia, but these remarkable women are worth knowing, the situations that shaped their lives and the emotions that shaped their destiny.”