When Game Of Thrones Helped Starbucks Make Profits Of $2.3 Billion By Mistake

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Game Of Thrones is one of the most loved shows of all time. The HBO period drama ran from 2011 till 2019 and apart from its ending, everything about the show received huge applauds from the audience worldwide.

The impact of Game Of Thrones was such that during the run of its 8th season it ended up generating profits of $2.3 billion for coffee brand Starbucks. Here’s how it happened:

It so happened that while shooting and editing one of the episodes of Game Of Thrones’ season 8, the makers forgot to remove a cup from the sets. When the episode titled “The Last of the Starks” aired the eagle-eyed fans noticed it and thought it was a Starbucks cup. This increased the buzz around Starbucks by leaps and bounds despite the fact that the cup was not of the brand. Interestingly, the makers digitally erased the cup from the episode a couple of days later.

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