Fukrey that worked as an ultimate comic caper with the audiences earned 3 crores on its second Sunday as well. With the film’s total second weekend collections standing at 7.20 crores, Fukrey’s total domestic collections is now marked at 25.70 crores. The film’s ROI is now 134%, which is very good!
Varun Sharma And Manjot Singh in Fukery Movie Stills
Excel Entertainment which has certainly given a newer dimension to Bollywood comedy with their out of the box films from Honeymoon Travels to Fukrey now, the film’s lesser known star cast have suddenly transformed into celebrities with the film becoming a Hit. Fukrey, however, will see a slower growth with Raanjhanaa giving it ample resistance, and Ghanchakkar aiming to wipe out all the prevailing films next week.
Koimoi.com Bollywood Box Office – 2013 Movies With Best ROI
(all-India net collections) (in Rs. crores)
Koimoi analyses the profit and loss measures of each film that is released, keeping a close eye on the investments made on it. The profit margins of the films are calculated on the basis of the film’s return on investment (ROI). ROI is calculated by the number of times a movie earns over its production and marketing costs. Contrary to popular belief, 100 crore club is not the index of profit or success. But it is the ROI the film garners that makes it lucrative of profit incurring as a venture!