The shock under which the industry was reeling due to the failure of GUZAARISH, got compounded this week when BREAK KE BAAD took a dull initial.
On the whole, Break Ke Baad is entertaining break (interval) ke pehle but not half as entertaining, break ke baad. Given its reasonable cost (less than Rs. 30 crore) on the one hand and its impressive recoveries from non-theatrical revenue streams on the other, it should prove to be just about an earning proposition in spite of a weak start.
Break Ke Baad, starring Imran Khan and Deepika Padukone and directed by debut-making directoe Danish Aslam, released on 26-11-’10. Publicity: good. Opening was weak at most places.
Among Friday’s other releases, Allah Ke Banday has proved to be a non-starter and will go largely unnoticed mainly because it has nothing new to offer. The Sharman Joshi, Nasseruddin Shah and Faruk Kabir starrer received a luke warm response on Friday. Publicity: average. Opening was poor in Bombay and dull everywhere.
Except for a bit of titillation value, Barbara Mori’s Spanish Beauty (‘The Beautiful Wife’ in English) doesn’t have much to hold the audience interest. Publicity: alright. Opening dull.
K.C. Bokadia’s Khuda Kasam, starring Sunny Deol and Tabu, which also saw a release on November 26th, is a weak fare and will do well only in a few small centres. The film looks dated and stale because of the script. Also, it is a fact that the film had been in the making for many years. Publicity: poor. Opening was weak at most places but fair in mass centres.
Tony Scott’s Unstoppable – Tabahi Express (Unstoppable in English), starring Denzel Washigton and Chris Pine, is a fair entertainer, but the climax, which does not live up to the rest of the drama, is a dampener. Publicity: good. Opening was below the mark at most places.