Shah Rukh Khan Is The Most Remembered Face During ICC World Cup 2019 – Here’s How!

According to IIHB Survey, India’s Personalised Learning App that featured Shah Rukh Khan has become the most remembered brand during the ongoing ICC World Cup fever that has gripped the whole nation.

Shah Rukh Khan is the leading name when it comes to iconic brand endorsement as he holds the legacy after his name, being the impeccable actor of Bollywood. This cricket season, a slew of brands enlisted Bollywood celebrities and sportsmen to grab the attention of the viewers. But out of the best among all, advertisement endorsed by Shah Rukh Khan has the highest recall value amongst the other potential brands.

According to a telephonic survey conducted by The Indian Institute of Human Brands (IIHB), Byju’s ad, featuring Shahrukh Khan, has been rated as the most spontaneously recalled celebrity ad.