There have been flops and disasters in the past and there would be flops and disasters in months to come as well. However, the failure of Jab Harry Met Sejal has been more disheartening than anything else in the past. Reason being that one just could not foresee anything starring Shah Rukh Khan in the lead to see such a rapid downfall. He is one superstar who has built the kind of credibility over last 25 odd years that invariably there has been universal content on display film after film. It isn’t as if each of his films has been super awesome or wildly entertaining – however, he hasn’t made anything which is wildly disliked.

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That streak has been broken though by Jab Harry Met Sejal which has just not found an audience for itself. Period. The film didn’t take a mega opening, couldn’t find any traction over the weekend, fell even on a partial holiday [Rakhi] and then had a super crash during rest of the weekdays. One just hasn’t seen this kind of a response for a superstar flick in a really-really long time and what is all the more disappointing is that this has happened when the industry is going through its worst phase at the Box Office.

Box Office - Jab Harry Met Sejal is the biggest commercial disappointment of 2017
Box Office: Jab Harry Met Sejal is the biggest commercial disappointment of 2017

A Shah Rukh Khan film warrants and deserves a lot better; it definitely cannot live to see a day when the first-week collections are a mere 60 crore*. However, that has unfortunately happened and now the lifetime could well be in the vicinity of 70 crores and that’s about it. One just hopes and believes that this is just an aberration and Shah Rukh Khan returns with a Blockbuster next year when he unveils his film with Aanand L. Rai.

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*Estimates. Final numbers awaited

Note: All collections as per production and distribution sources

Joginder Tuteja tweets @tutejajoginder

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34 COMMENTS

  1. Basically he is awkward and with age it has become worse. He had been a good actor,but his actions are stereotyped. He should now start directing films and be behind the camera not in front of it.

  2. The awesome moment when Nawazzudin is rising…and seen to have better talent than Salman and Shah Rukh!! Haha!!

  3. All unnecessary comments and kch bhi logic! If someone experiments and fails it is not the problem with film, problem lies within audience. Rest if stardom is considered apart from fan and this one every of his movie has crossed 100 Cr. From 2011. Dear zindagi was also a profitable venture. Fan was gud but left empty handed at BO with 86 Crs. Only. So think before u speak . I’m not srk fan but I like when someone experiments and tries to take cinema at a upper level. Bahubali’s strength was only its screenplay nothing else. Only screenplay. His acting getting more intense and dramatic with age.

    • LOL. I think you don’t understand what you are speaking. His acting have gone worse over the years. He now plays himself in all his movies. What experiment or innovation did you in Jab Harry Met Sejal. It was a crap film with zero story and boring screenplay. Your logic that the problem is with the audience is laughable. We are not bound to go and pay to see his movies. If we think that movie is good, we will see it. It is completely the failure of the movie since it was a pathetic attempt.

    • I understand your feelings for SRK…but you must understand one thing my friend….this is the age when your real acting talent is tested. This is the time period..i think 2 to 3 years from now…when he has to show that he can do other type of roles except being a romantic hero like he always shows off still when he comes on shows. If he doesn’t and if his films tank like this, people will start avoiding his films.
      Rahees was not a successful movie for example as the amount of money spent on it was high compared to the profit it made. But still the type of role he did was better than harry….
      I think Amir Khan is the biggest example who has shown that he is a master of any kind of role given to him.

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