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Hindi and other regional authors do not enjoy a lot of Bollywood attention when it comes to films based on literature, feels filmmaker Zoya Akhtar.
“I think the marriage of their (Hindi authors) content and (film industry) storytellers and producers haven’t happened yet. It’s sad but true. A lot of people don’t read to start with. They don’t even read the language they’re comfortable in. They’re not going to read translated works, and there’s no media around the Indian film industry that tells you about content from (regional) languages. So, when you don’t have information that they exist, you don’t end up discovering these,” said the “Gully Boy” director”, on the sidelines of the fourth edition of the ‘Word To Screen Market’ 2019 by the Jio MAMI 21st Mumbai Film Festival with Star, which took place on Monday.
Zoya felt, for these reasons, the concept of Word To Screen was “fantastic” because it brings stories to your doorstep saying, “dude you want stories? Here are stories from all over India!”
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This year, at the ‘Word To Screen Market’, over 550 books were up for optioning, ranging across 30 genres and presented in eight languages. Asked about the genre of her choice, Zoya expressed: “For me, I think there has to be a narrative, a human story or a plot that keeps me going, or keeps me turning the page. If the world is something that can be visually interesting or beautiful, that is what attracts you. There are difficult worlds also, on which people have made films but that is the challenge.”
This year, renowned authors such as Sundari Venkatraman, Satya Vyas and Nilotpal Mrinal, bilingual bestseller authors Pankaj Dubey and Anukrti Upadhyay graced the event. A total of 28 eminent publishing houses from across the country including HarperCollins, Penguin Random House, Juggernaut Books and DC Books were a part of the market. Stories were pitched by authors to various platforms including Netflix, Amazon and Hotstar for being translated onto the screen.