Producers Uncertain Over Investing In Vijay Deverakonda’s Hero! Is Dear Comrade Failure Taking A Toll?

Following the super success of Arjun Reddy, Vijay Deverakonda saw his rise as a star of Telugu industry. The actor also became a popular name amongst the Bollywood buffs as Shahid Kapoor’s Kabir Singh emerged as an all-time blockbuster, which was a remake of Arjun Reddy. Surprisingly, his recent release Dear Comrade tanked miserably at the box office despite having a huge buzz working in the favour.

Following the failure of Dear Comrade, seems like the producers are hesitating to invest a huge sum on the name of Vijay Deverakonda. It has been learnt that his upcoming Hero might get shelved as the production house, Mythri Movies is uncertain for putting a whopping amount for the movie. Mythri Movies also backed Vijay’s last release Dear Comrade.

A source close to the industry states, “The production house was initially all gung-ho about bankrolling Hero, but after Dear Comrade fared miserably, they had second thoughts. Moreover, since the proposed budget for the film was much higher than Vijay’s market, the producers felt that it would be difficult for them to recover the cost,” reports Deccan Chronicle.

Recently, during the promotions of Dear Comrade, Vijay Deverakonda said that he is still clueless about stardom because it cant be measured until the audience turns in up hordes at the theatres to watch your films.

“I don’t know if this stardom people say I enjoy is true. I’m still worried if people will turn up at the theatres to watch my films. I’m still clueless about stardom because I don’t know how to measure it. Stardom only makes sense when it converts into footfalls in the cinema hall. It’s the only physical transaction that justifies it,” Vijay told IANS in an exclusive interview.

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