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Ravi Teja’s Irumudi is going wonders not just in India but overseas as well. Riding on highly positive word-of-mouth, the film has been fetching impressive numbers at the box office. Speaking about North America (USA and Canada), the film opened really well, but most importantly, it didn’t lose momentum on its second day and amassed a solid number. In the meantime, it emerged as a clean success by going past the breakeven mark in just 2 days. Keep reading for a detailed report!
Positive word-of-mouth builds strong momentum
Ravi always had a fan base in North America, but due to below-par content, the magic was missing at the ticket windows. Now, with his latest entertainer offering good content, footfalls have been impressive. Besides fans, the neutral audience has also been strongly supporting the film. In premieres, the film scored $245K, and by the end of day 1, it posted $480K (including premieres). Due to positive word of mouth, it remained strong on the second day, crossing the $800K mark in total.
Irumudi scores $800K+ at the North American box office in 2 days
As per the recent update, Irumudi has earned $808K at the North American box office. It equals 7.74 crore in Indian rupees. It includes $328K coming in on the first Saturday, day 2. With such momentum, the film has comfortably gone past the $1 million mark in the territory in the first weekend, but official numbers are yet to come.
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Ravi Teja’s latest entertainer achieves breakeven
Irumudi had a breakeven target of $750K (7.18 crore) in North America, and as we can see, it has already crossed that mark and emerged as a successful venture for distributors. Even though Toxic releases this Wednesday (August 26), the Ravi Teja starrer is likely to enjoy its run and mint strong profits in the long run. The excitement around Toxic is less in the Telugu diaspora, which is actually a good sign for the longevity of Ravi’s film.
More about the film
Irumudi is written and directed by Shiva Nirvana. It is produced by Naveen Yerneni and Y Ravi Shankar under the banner of Mythri Movie Makers. The film also stars Priya Bhavani Shankar, Sai Kumar, and Baby Nakshathra in key roles.
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