Shah Rukh Khan is the face of many famous brands and his endorsements have always had a huge appeal in the market. He has been associated with Nerolac Paints for quite some time now and hence for their new initiative, the actor immediately hopped on to promote it. Kansai Paints Nepal Pvt. Ltd, one of the leaders in the paint industry, introduced a environmental-friendly initiative called ‘U Can’ in Nepal this year. Nerolac now launches a one of kind initiative U CAN to encourage people to convert used Nerolac paint cans into beautiful flower pots, adding to their house décor and environment.
The users can simply log on to the Facebook page of Kansai Nerolac Paints Nepal and send a request to receive the decorative wrap around sheet-sand the process of how to beautify their used Nerolac paint cans via courier. The consumers can then post the images of the revamped Nerolac cans on the Facebook Page. The best five images, chosen over a period of 60 days, will be given a gratification and shall be posted on the ‘wall of fame’ on the official page.
Present at this occasion were Mr. H.M. Bharuka, Chairman – Kansai Paints Nepal Pvt. Ltd & Managing Director of Kansai Nerolac, Director Mr. Anuj Jain, Mr. AshokVaid & Jeevan Aggarwal, Directors of Kansai Paints Nepal Pvt. Ltd. and Shah Rukh Khan, Kansai Nerolac, the brand ambassador.
Talking about the initiative, Shah Rukh said, “I am immensely proud to be associated with a brand like Kansai Nerolac who are completely aware of their responsibility towards a green tomorrow, be it with their product innovations like Low VOC paints or their consumer initiatives like U-can, which we just launched in Nepal. The U-can initiative is such a simple yet fun activity. Everybody can participate in such an initiative and be proud of being eco-friendly in some way at least.”
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