Mission Mangal is trending immensely well as the makers have managed to build huge hype around it. Back to back interesting promos from the film have done the trick and have placed it very well among the audience and now all the team must do is wait and watch what happens on Aug 15.
The Akshay Kumar, Vidya Balan, Taapsee Pannu, Sonakshi Sinha, Sharman Joshi & Kirti Kulhari starrer film is set to start with a bang on Independence Day even though it will face competition from another big film Batla House.
Here’s how the film tracks as far as the reach and buzz two days before the release is concerned:
Reach: The visibility of the film has shown some rise in the past few days despite the fact that it was already huge. The concept of the film is really interesting and when a subject like this is made on a big scale with a big star cast and is made to release on Holiday like I Day, the reach is bound to be huge.
I’ll rate the current reach of the film as 8/10.
There’s a large section of audience which is desperately waiting for the film to release so that they can go and witness it in the cinemas.
I’ll rate the current buzz of the film as 7/10.
Meanwhile, the Advance Booking of Mission Mangal started yesterday and it already started giving the signs. Even though there are two days remaining for the film’s release, so many shows in big cities like Mumbai & Delhi have started going houseful.
Though the screen count of Mission Mangal and Batla House is not final yet, the former will easily cross the 20 crores mark on its opening day. And if it gets a good screen share then it can go on to collect somewhere in 25-30 crores range.
Reach: The number of people who are aware of an upcoming film, its star cast and release date.
Buzz: The number of people who are consuming promotional content related to an upcoming film frequently.