Monetization Manager – Job Opening

About Koimoi:

Koimoi.com is India’s top digital entertainment portal with over 15 million monthly visitors. It is part of the 2win Group (games2win.com) that is a pioneer of Interactive Entertainment & Engagement in India

Role: Monetization Manager

Based in: Mumbai

Reporting to: Head of Revenue

Experience Required – Minimum 4 Years of Experience

What do you need to do? (Role and Responsibilities)

  • Manage existing Ad Network relationships and accounts.
  • Project and grow revenue for the Koimoi website and other properties.
  • Check and review the ad implementation to:
    • Spot opportunities to improve revenue.
    • Spot issues that could degrade revenue performance and user experience. 
  • Work with ad networks and internal teams to run successful ad monetization strategies.
  • Analyze partners’ performance through KPIs like RPM, Fill Rates, Show Rate, Revenue Per Page, etc. 
  • Manage, report, track & improve metrics for internal stakeholders.
  • Understand revenue trends of networks and suggest changes to the website and properties, to increase revenue.
  • Reach out to potential ad network partners to improve revenue.

 

Who could you be? Background and Experience:

  • Have worked on monetizing ad inventory on websites through desktop and mobile channels. 
  • Familiarity with ad networks such as Google AdSense, Google Ad Exchange, Taboola, Media.net, Amazon Publisher Services, PubMatic, etc is necessary.
  • Analytical mindset with good communication and interpersonal capabilities, able to work independently. 
  • Must prioritize multiple assignments with a high degree of accuracy and function quickly in a fast-paced, deadline-oriented environment.
  • Should be proactive with the approach to suggestions to improve revenue.
  • Hands-on experience configuring and managing ads through Google Ad Manager and similar tools. 
  • Should have a keen interest in market research for ad monetization.

 

Educational Qualification:

Graduate/Diploma Degree holder in Science/Commerce fields or any other equivalent educational background, with a minimum experience of 4 years in the advertising industry.

 

Next Steps:

If this job interests you, then please complete the following assignment.

Assignment

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