After Kick‘s bombastic trailer, the audience’s psyche is inclining towards the other two magnanimous releases this year – Happy New Year and P.K. The latter’s promotional activity will begin much later as the film is gearing up for a December release. And knowing Aamir Khan’s minimalist promotional stints, the promotions won’t be a loud affair. But Superstar Shah Rukh Khan likes it all king Size.

The Badshah of Bollywood has requested all his co-stars to keep two months’ bracket free before the release of Happy New Year for promotions. The actors have been specifically asked to not shoot at all during the spell but just focus on promoting HNY.

A still from Happy New Year song
A still from Happy New Year song

According to sources, Khan has in his mind planned out road shows in top cities in U.S.A & Canada to promote the film. Given that SRK’s fan following amidst the NRI crowd is huge, the promotional activities abroad will help in film faring brilliantly in the overseas circuits as well.

Another source close to the film also told Koimoi that amongst the activities being planned, even flashmobs are considered as an easy way to promote HNY. Barring street performances abroad, even in India the promotional activity is being chalked out and will be done on a massive scale. If reports of a leading daily are to believed, SRK wants his film to be leagues ahead of Kick or P.K.

Now, enjoy reading koimoi.com on your Windows Phone, iPhone/iPad and Android Smartphone.

Check This Out

6 COMMENTS

  1. The Biggest Blockbuster Of This Year “HAPPY NEW YEAR”Breaking The All BoxOFfice Records And Kick Or P.k Doesn’t Touch For This Record God Bless Them “Hny”

  2. Singham returns will be the highest grossing movie of 2014 this time there is no rohit with srkfrah khan tees maarkhan ka kiya huwa ourjoker ka bi

  3. Happy New Year will be the highest grosser of all time nd all time blockbuster of 2014..waiting for HNY…

LEAVE A REPLY

Please enter your comment!
Please enter your name here