Once Upon A Time In Mumbaai Dobara! is beginning with quite a fanfare already as the film’s overseas distribution has already been acquired by B4U channel. Slotted for 15th August release, the film is one of this year’s most anticipated releases.
Tanuj Garg, CEO Balaji has confirmed saying, “We look forward to our association in the overseas with B4U, which is among the most formidable entertainment platforms. Balaji and B4U will utilise their collective marketing muscle to derive a strong result for this hugely awaited film.”
Directed by Milan Luthria who had also made the last Once Upon… edition is coming back after his much acclaimed film, The Dirty Picture which earned itself a National Award as well.
B4U is obviously celebrating this. CEO Sunil Lohra says, “B4U is very excited to partner Balaji on their biggest film of the year, and is looking forward to be part of the hugely successful Once Upon a Time in Mumbaai franchise, dobaara. We will bring our entire theatrical distribution expertise to the film, and releasing in markets globally besides backing it with our television platforms to make it a huge success.”
B4U with its immense popularity in the overseas market is a good choice to foster the growth of OUATIMD in global circuits.
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